Everything under the sun
Whatever you’re looking for in the world of promotional garments, you’ll find one brand’s got it all: Fruit of the Loom. Today’s Fruit range has more styles, choice, sizes and colour than ever before. Our company’s history as a leading garment manufacturer dates back over 165 years; our range, quality, service and value is second to none. Every garment in the collection is ethically produced, and every item is designed to give perfect results for every kind of decoration. Whether you’re looking for garments suitable for leisure wear, promotion, corporate work wear, music merchandising, school uniform or sport, we’ve complementary styles for men, ladies and kids across a comprehensive collection of T-shirts, Sweats, Shirts, Performance Wear and more. For colour and choice from a brand you can always count on, the Fruit of the Loom® offers you Everything Under the Sun.
E colorful history
In 1851, two brothers in Rhode Island, USA, started the B.B and R. Knight Corporation, which opened its first mill and began producing quality cotton cloth and textiles. Five years later, the Fruit of the Loom brand name was born, inspired by paintings of fruit created by the daughter of one of the company’s customers. In 1871, Fruit of the Loom became an official trademark in the U.S. Patent Office, with registration number 418. This makes Fruit of the Loom® one of the world’s oldest trademarks — older than the Coca-Cola® mark, older than the light bulb and even the humble paper bag. With 160 years’ experience in manufacturing quality textiles, Fruit of the Loom has grown to become one of the world’s leading clothing brands. In 2002, the Fruit of the Loom business was acquired by Berkshire Hathaway Inc., chaired by one of the world’s most renowned businessmen, Mr Warren Buffett. Being part of such an organisation provides financial security and a strong foundation on which we can build for the future.
FIRM FOUNDATIONS IN EUROPE
Our roots may be in America, but Fruit of the Loom has been well established in Europe for over 30 years and our European subsidiaries’ business is at the heart of our international growth plans. Our distribution network covers over 30 European countries in addition to our Export markets, and Fruit of the Loom® is now one of the continent’s leading imprint brands. We have a large distribution centre in Kaiserslautern, Germany. Today we have over 3,500 employees who service our European division. Our subsidiaries’ senior management teams are based across all major countries, and we have an extensive network of sales managers dedicated to each market. Over the years, we have built a strong network of wholesalers and business partners throughout Europe to ensure our customers continue to receive the excellent service levels they have come to expect.